realme GT 8 Pro to Debut with RICOH GR Co-Engineered Imaging System
realme, the world’s fastest-growing smartphone brand, has officially announced a landmark partnership with RICOH IMAGING COMPANY LTD., set to make its global debut on October 14 in Beijing, China. After four years of preparation, this collaboration stands as one of the most significant imaging partnerships in the smartphone industry. To mark this milestone, the two brands have released a short film titled “4 Years in One Snap”, showcasing their shared journey and teasing the upcoming breakthroughs in the realme GT 8 Pro.
Born from User Pain Points: Authentic Photography Reimagined
In the video, Chase Xu, realme Vice President and CMO, and Kazunobu Saiki, General Manager of the Camera Business Division at RICOH IMAGING COMPANY LTD., discussed the motivation behind this collaboration. realme identified two major frustrations among young users: increasingly similar hardware and over-processed algorithms that compromise authenticity.
“People are tired of the same ‘perfect style’ photos. More and more users want to express their individuality instead of following the same trend,” said Xu.
Renowned as the “street photography hero,” the RICOH GR series has built a reputation for sharp image quality, portability, and fast response. Saiki added, “Both RICOH and realme share a base of young, creative users. Our collaboration isn’t just about product innovation—it’s about culture, inspiring a new generation to rediscover the joy of street photography and everyday beauty.”
GT 8 Pro: Bringing GR Heritage to the Hands of the Young
Through extensive co-engineering between realme and RICOH GR’s R&D teams, the realme GT 8 Pro delivers a groundbreaking imaging experience with advanced optical performance, color science, tone processing, and a tailor-made camera UI inspired by the GR series.
The device embodies 30 years of RICOH GR legacy, integrating its signature film-like aesthetics and five iconic image tones with realme’s strength in mobile imaging and insights into youth creativity. More than a competition of specs or filters, the GT 8 Pro infuses every shot with mood and emotion, empowering users to capture life authentically.
In Malaysia, this collaboration is expected to resonate strongly with the nation’s vibrant youth culture. Whether it’s the energy of Kuala Lumpur’s bustling streets, the artistic charm of Penang’s murals, or the warmth of late-night mamak sessions, the GT 8 Pro encourages young Malaysians to document their world with authenticity and pride.
“Snap by No Rules”: A Cultural Shift in Photography
This collaboration represents more than just a new smartphone—it’s a movement. The “4 Years in One Snap” video symbolizes the spirit of spontaneous creativity in the mobile era. “It’s a fresh, young way to take photos. You don’t wait for the perfect shot—you just press the shutter and capture the moment. Snap by No Rules,” said Xu.
Saiki echoed this sentiment: “Through this collaboration, we hope that even those who rarely use dedicated cameras can experience the joy of snapshot photography with the GT 8 Pro.”
The countdown now begins toward October 14, when realme and RICOH GR will officially unveil the GT 8 Pro, marking the beginning of a new chapter in mobile street photography—one that Malaysian fans can soon experience firsthand.
For more information, stay tuned to realme Malaysia’s official website and Facebook page.
