POCO Unleashes Flagship POCO F8 Series, Starting at RM2,499 in Malaysia

POCO has officially lifted the curtain on its newest flagship line, the F8 series, with a spectacular global launch event held in Bali, Indonesia. Headlining the release are two powerful new models: the POCO F8 Pro and the POCO F8 Ultra.

The Apex Performer: POCO F8 Ultra

The POCO F8 Ultra stands as the series’ magnum opus, marking the brand’s assertive foray into the premium, top-tier flagship segment. The company’s executives made it clear: the Ultra is engineered to dominate its price bracket, ruthlessly optimizing performance and experience—even if it means challenging conventional cost structures—to go toe-to-toe with the industry’s most elite devices.

The Ultra model marries a sharp, robust aesthetic with ergonomic comfort. It features an aerospace-grade aluminum alloy frame complemented by a choice of backs, including 3D fiberglass and a distinctive Tech Denim material. Color options are Black and Denim Blue.

A striking Sound by BOSE emblem on the back cover announces the device’s signature audio capabilities. POCO partnered with BOSE for deep customization, resulting in a formidable triple-speaker system. This system comprises two 1115F ultra-linear speakers at the top and bottom, plus a pioneering 2016 dual-voice coil speaker ingeniously integrated into the back, essentially creating a built-in “subwoofer.” POCO claims the overall audio quality surpasses many devices costing well over RM10,000. Users can enjoy dual acoustic profiles (Classic and Balanced) tuned by BOSE, alongside scenario-specific algorithms.

Physical dimensions vary slightly by material: the Tech Denim variant is 163.33 x 77.82 x 8.3mm and weighs 220g, while other finishes are lighter at 218g and slimmer at 7.99mm. The design ensures a comfortable grip during extended use, thanks to four-curved edges where the frame meets the screen and back panel.

At its core, the POCO F8 Ultra is powered by the new Snapdragon 8 Elite Gen 5 processor, built on a cutting-edge 3nm process that allegedly boosts CPU performance by 30% over its predecessor. To guarantee peak, sustained gaming performance, the phone includes a D2 independent display chip. This dedicated silicon handles upscaling and dynamic frame interpolation, already optimized for graphically demanding titles like Genshin Impact and Honkai: Star Rail. The high-speed LPDDR5X RAM and UFS 4.1 storage further unlock extreme speed.

Keeping this powerhouse cool is the brand’s most extreme solution yet: the 3D Vapor Loop Circulation Cold Pump thermal system. This boasts a massive 6700mm² cooling area and high-performance 6W thermal paste.

The imaging setup is POCO’s most advanced to date. The primary camera uses the same 50MP Light Fusion 950 sensor found in the Xiaomi 17 series, featuring a large 1/1.31-inch sensor size and a bright f/1.67 aperture for superior light capture. The telephoto unit is a 50MP JN5 periscope lens with OIS, offering 5x optical zoom, 10x lossless zoom, and up to 20x UltraZoom, complete with a Super Moon mode. This is paired with a 50MP ultra-wide lens, providing comprehensive coverage for all photographic needs.

The F8 Ultra’s visual experience is driven by a 6.9-inch HyperRGB screen. It employs an innovative pixel structure where each pixel is composed of individual Red, Green, and Blue sub-pixels, resulting in a density of 9.389 million dots. This $2608 \times 1200$ resolution panel surpasses traditional 2K arrangements, eliminating jaggies and color fringing. Key specifications include 120Hz refresh rate, full 10bit+P3 color gamut support, and a staggering peak brightness of 3500nit. Eye comfort is ensured by the upgraded Xiaomi Green Mountain Eye Protection 3.0 standard, with multiple TUV Rheinland certifications for hardware-level low blue light and flicker-free operation.

The Ultra houses a huge 6500 mAh Silicon-Carbon Anode battery, which increases capacity significantly while shrinking the physical volume by 10.4%. Charging is handled by 100W wired fast charging, 50W wireless fast charging, and 22.5W reverse charging, with compatibility for third-party PD3.0 PPS protocols. Smart management by the Surge P3 and G2 dual chips ensures efficient, low-heat charging cycles.

Rounding out the specs are IP68/IP69 dust and water resistance, an ultrasonic under-display fingerprint sensor, 5G-A, Wi-Fi 7, Bluetooth 6.0, full-scene NFC, an infrared remote control, and a powerful 0815 X-axis linear motor.

The Capable Companion: POCO F8 Pro

Positioned slightly below the Ultra, the POCO F8 Pro maintains the core design language and flagship performance while offering a more balanced feature set.

The F8 Pro features a refined, high-end unibody cold-carved design for a seamless and premium feel. It is available in four colors: White, Black, and Aqua Blue.

The display is a key highlight shared across the F8 family: the Pro variant uses a slightly smaller 6.59-inch Flow AMOLED LTPS “Super Pixel screen.” It also benefits from the innovative full RGB lossless pixel arrangement, delivering clarity comparable to a 2K display for sharp text and visuals, but with better power efficiency than traditional 1.5K panels.

Performance remains uncompromising, with the F8 Pro also utilizing the top-tier Qualcomm Snapdragon 8 flagship platform. Crucial flagship features are retained, including IP68 and IP69 dust and water resistance and the advanced ultrasonic screen fingerprint technology, boosting both durability and usability.

Distinctions from the Ultra model include the battery, which is a substantial 6210 mAh unit—still leading the industry—supporting 100W wired flash charging and 22.5W wired reverse charging.

The photography system features a versatile 50MP AI triple-camera array. Notably, it incorporates a practical 2.5x telephoto lens, a useful focal length for sharp portraits and close-up shots. Audio fidelity maintains the high standard with ultra-linear symmetrical dual speakers and the collaborative Sound by BOSE tuning for an immersive experience.

💰 Pricing and Availability in Malaysia

The POCO F8 series is launching in Malaysia with the following pricing and promotional offers:

Model	Configuration	Normal Price (RM)	Early Bird Price (RM)
POCO F8 Ultra	12GB + 256GB	3,199	2,799
	16GB + 512GB	3,599	3,199
POCO F8 Pro	12GB + 256GB	2,499	2,199
	12GB + 512GB	2,699	2,299